Discussing the impacts of Coronavirus crisis on the book chain

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EIBF co-President Fabian Paagman participates in an online debate on the impact of Coronavirus pandemic on the book chain 

The COVID-19 pandemic has had a huge impact on the book sector around the world. International Publishers Association hosted an online discussion with representatives from across the book chain to highlight how the pandemic has impacted the sector under the title ‘From Author to Bookshop: Coronavirus and the Publishing Chain’. 

EIBF co-President Fabian Paagman joined the debate, together with the President of the International Publishers Association Hugo Setzer and Chair of the International Authors Forum John Degen. The debate was moderated by Porter Anderson, Editor in chief of Publishing Perspectives. 

 

 

The impacts on bookselling industry are enormous 

Booksellers are in a vulnerable position, on one hand standing at the end of the book chain, but at the same time, they are at the forefront of the customer relationship. Thus, they are directly impacted and affected by a change in consumer behaviour, which happened almost instantly when the lockdowns were announced in various countries. 

Fabian highlighted the struggles many booksellers are facing during the discussion: “This is affecting booksellers in ways they have never experienced before. All of a sudden, they have to not only be innovative and think of new business models, but also have to find practical ways of implementing health and hygiene regulations and serve customers in totally different ways than what they are used to.” 

 

Celebrating the innovation and empathy 

While this is a complex situation, where to certain extent we have to learn as we go, we have seen numerous innovative initiatives implemented by the booksellers to continue supporting and engaging with their communities. On the other hand, we have also seen a huge amount of empathy from readers and customers, making huge efforts and being willing to find ways and reach out bookshops, especially to small and independent bookshops.  

“We see this not just in pick up and book deliveries that started during lockdown, but also in the shift to online sales that benefitted those same indie bookshops. We are hoping that we can keep that momentum going and for people to find ways to independent brick and mortar stores,” said Fabian. 

 

Improved collaboration

Fabian also highlighted support booksellers have received from the book sector, from authors hosting online readings and helping to deliver books to customers, to publishers who have announced bookstore assistance programmes.

The speakers all agreed that this crisis has brought them all together. It is vital this collaboration continues to help mitigate any delayed effects further down the line. 

 

Missed the event? 

Watch the recording here.  
 

Investing in Europe’s next generation by investing in culture

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As the EU has started discussing the proposed recovery plan, 94 organisations from across Europe’s cultural and creative sectors are uniting their voices to alert EU leaders: our sector needs strong and systemic support measures to recover from this crisis.

As it is now well understood, the cultural and creative world is one of the first and hardest hit by the crisis.

According to the Commission’s own estimates, some parts of our sector – which accounts for €509bn in value added to GDP and over 12 million full-time jobs - are expected to lose up to 80% of their turnover in the 2nd quarter of 2020.

We have a higher than average percentage of self-employed workers, freelancers, micro-businesses and youth employment, which makes us particularly vulnerable in times of crisis.

As the European economy is slowly restarting, it is far from business as usual. Cultural actors are gradually resuming their activities, but all have to implement strict safety rules which means they won’t be operating at full capacity for the foreseeable future and are therefore facing challenging economic decisions. From individual creators and creative workers all the way to big production and media companies, the whole value chain is impacted.

And yet the recovery package announced by the Commission on 27 May does not reflect the reality of the cultural and creative sector, despite the encouraging messages by the Commission and the strong position taken by the European Parliament. The proposal on the table falls way short of our sector’s expectations:

 

     •     Despite being identified as one of 14 of the hardest hit ecosystems, there is neither a sector specific instrument for culture, nor a clear indication on whether or how we can benefit from different instruments. The section on REACT-EU in the Commission’s Communication refers to culture, but there is no guarantee that we will receive appropriate support.

     •     As for Creative Europe, the EU’s only programme specifically dedicated to the cultural and creative sector, the Commission’s announcement is a missed opportunity and a real disappointment. Along with the budget dedicated to education and youth, the budget dedicated to culture is the only one to decrease compared to the Commission’s own 2018 proposal, and it is a far cry from the European parliament’ position2 . Quite ironic for a recovery plan named “Next Generation EU”.

 

To bring the EU’s support for our sector to a level that is commensurate with its contribution to the EU’s economy and its citizens’ wellbeing, we call on Member States and the European Parliament:

 

     •     To push for a substantial increase of the Creative Europe budget. We fully support the European Parliament’s proposal for a budget of €2.8bn.

     •     To guarantee that the entire sector can benefit appropriately from the recovery plan’s various instruments.

 

Let’s invest in culture to show the EU’s #NextGeneration that we really care about their future!

 

Find the full letter in the attachment. 

A call to invest in all our creative futures

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Ahead of the European Council meeting next 17th July and as a follow up to the joint letter signed by over 90 organisations in the cultural and creative sector last month, 45 renowned European artists, such as author Nina George, singer-songwriter Björk and performance artist Marina Abramovic among others, have co-signed a letter to Member States leaders, asking them to provide appropriate funding for the recovery and long-term sustainability of the cultural sector.

European culture is in the midst of a crisis. How decision-makers choose to respond now will set the scene for the next decade of cultural and creative life in our union.

Since the start of the COVID-19 pandemic, theatres, cinemas, music halls, museums and other venues of cultural expression have remained closed. Many of those venues will simply not reopen.

The result has been to squeeze the life out of the cultural and creative sectors, exacerbating the desperately perilous situation in which culture, the arts and the creative sectors at large find themselves.

Cultural and creative sectors are Europe’s third largest employer. Meaning the economic consequences of a stagnant sector have reached far beyond the realm of culture.

But, despite such a diminished cultural landscape, it is to culture that we have all turned during this time of great personal and societal adversity. It is music that has brought us together on balconies, films and TV series that have entertained us, documentaries, books, performances, pieces of art that have all truly comforted us in our solitude and helped us to escape intellectually and creatively.

Europe’s most treasured asset is our culture. It is a culture united in its diversity, a culture that draws in millions of people from all over the world every single month.

Cultural expression in all its diversity is at the heart of what is meant to be European.

Despite strong messages from leaders of the European Union that our sectors would be firmly supported, the current proposals for a recovery plan and a European budget strangely fail to consider the needs of the cultural and creative sectors.

As creators and professionals from the sector, we call on the EU leaders to be bold and to invest in culture and the arts, to invest in all our creative futures.

We need a plan that revives our cultural ecosystem and inspires the next generation of Europeans.

This means providing the financial resources at a level which will allow art, culture, cultural and creative enterprises, creators and creative workers to continue their work, to survive and thrive into the future.

This is an opportunity for the EU to amply demonstrate that it can honour its values. The time is now for Europe to be ambitious and invest in its creative future.

Culture is the fertile soil out of which Europe’s next generation will unite and flourish. Let’s show Europe’s next generations what kind of future we want to offer them!

 

List of signatories

1. Aga Zaryan, jazz vocalist (PL)
2. Agnieszka Holland, filmmaker (PL)
3. Agustín Almodóvar, producer (ES)
4. Alberto Guijarro, director of Primavera Sound and Sala Apolo (ES)
5. Alberto Iglesias, film music composer (ES)
6. Anne Teresa De Keersmaeker, contemporary dance choreographer (BE)
7. Benny Andersson, musician, composer (SE)
8. Bernie Sherlock, conductor (IE)
9. Björk, singer-songwriter (IS)
10. Charles Sturridge, filmmaker (UK)
11. Dame Evelyn Glennie, percussionist and composer (UK)
12. Daniel Buren, conceptual visual artist (FR)
13. Isabel Coixet, filmmaker (ES)
14. István Szabó, filmmaker (HU)
15. Ivo van Hove, theatre director (NL/BE)
16. Jaco Van Dormael, filmmaker (BE)
17. Jean-Michel Jarre, electronic music pioneer, musician (FR)
18. Jean-Pierre and Luc Dardenne, filmmakers (BE)
19. Jean-Xavier de Lestrade, filmmaker (FR)
20. Joan Fontcuberta, conceptual artist and photographer (ES)
21. Lisa Kaindé Diaz Zayas and Naomi Diaz Zayas - IBEYI, singers, songwriters, and music composers (FR)
22. Marian Urban, Scriptwriter and Film Producer (SK)
23. Marina Abramović, performance artist (US/SRB)
24. Martin Šulík, Film Director and Film Producer (SK)
25. Maryla Rodowicz, singer (PL) 
26. Michał Urbaniak, musician and composer (PL)
27. Milo Rau, theatre director (BE/CH) 
28. Mirga Grazinyte, conductor (LT/UK)
29. MØ, singer, songwriter, and record producer (DK)
30. Moritz Eggert, composer (DE)
31. Nele Neuhaus, writer (DE)
32. Nicola Campogrande, composer (IT)
33. Nina Bouraoui, writer (FR)
34. Nina George, writer (DE)
35. Olga Neuwirth, composer (AT)
36. Olivier Guez, writer (FR)
37. Paul Dujardin, CEO & artistic director of BOZAR (BE)
38. Phil Manzanera, composer, guitarist (UK)
39. Salvador Sobral, musician (PT)
40. Sebastian Fitzek, writer (DE)
41. Stijn Coninx, film director (BE)
42. Thomas Anargyros, producer (FR)
43. Tiago Rodrigues, writer, director, artistic director Teatro Nacional D. Maria II (PT)
44. Tim Etchells, artistic director, artist, writer (UK)
45. Yuval Weinberg, conductor (IL/DE)

 

Find the full letter in the attachment. 

EIBF director to speak at Moscow's International Book Conference

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On Thursday, 3 September, tune in to the virtual book conference in Moscow 

 

EIBF Director Julie Belgrado will join a panel event during the Moscow's International Book Conference this Thursday, 3 September. Under the theme of "Recovery after the pandemic: Strategies for survival and focusing support", the virtual conference will bring together stakeholders from the global book sector, including booksellers, publishers, and authors. 

 

Julie will join the second panel discussion on digitalisation and innovation as the main tools for the restoration of the book industry, where she will share best practice examples for restoring communication with readers following the COVID-19 pandemic. 

 

Join in

The conference will be livestreamed from 2pm local time (1pm CEST) here, in English and with simultaneous translation into Russian. 

“Engagement with readers improves the resilience of bookselling sector”

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Spotlighting Coronavirus recovery at recent international book conference in Moscow 

EIBF director Julie Belgrado spoke at a digital panel event during the Moscow’s International Book Conference last Thursday, 3 September. The event brought together stakeholders from across the book sector, including publishers, booksellers, and representatives of various national and international book associations and federations, to discuss Coronavirus recovery and strategies for development of the book industry. 

Our director took part in the second panel discussion on digitalisation and innovation as the main tools for the restoration of the book industry, where she shared best practice examples for restoring communication with readers following the COVID-19 pandemic.

In her talk, Julie highlighted the severe impact of Coronavirus on the bookselling sector, with bookshops in many countries having to close and physical sales drastically declining. As the same time, booksellers saw a huge jump in online sales, however, this was detrimental to shops that didn’t have online presence. “It’s true that booksellers suffered a lot, and as many other businesses, they had to quickly adapt to the changing environment. During the pandemic, we have seen a lot of innovativeness, resilience and resourcefulness coming from the booksellers. And through that, we have seen how essential booksellers are to the community they are part of.”  

 

Pandemic as an accelerator for change 

Due to constantly changing customer demand, booksellers had to be very responsive and tailor their offer to customers: from hosting digital events with authors and reading children’s books online to help entertain children staying at home, to increasing supplies of games and puzzles. Many booksellers who didn’t have an online presence, took orders through email, phone, and/or social media channels, while also working on building their websites. As our director said: “During this time, the pandemic served as an accelerator for change, especially in regards to online sales. In that way, booksellers never really lost contact with their readers and communities.” 

 

Working together 

During national lockdowns, many governments and booksellers associations launched new or extensively promoted existing reading campaigns, highlighting the importance of reading, books, and culture. This helped in raising awareness of reading and books as activities that can be done while staying at home. 

"Book industry is a resilient industry - it has been here for many years, and it will be here for many more. We saw this during the pandemic as well, people turned to books, culture, and reading." Julie concluded her presentation by highlighting the important contribution of booksellers to their local communities, in ensuring continued access to books, literature and culture for all. 

 

Missed the talk?

Watch Julie’s presentation here (from 30.50 to 44.07) and find the slides in the attachment below. Catch up with the whole panel here (in English and Russian). 
 

EIBF contribution to open EU Commission consultations

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We submitted EIBF’s contribution to the consultations on the Digital Services Act and the New Competition Tool

 

Following an open call for public consultation, we recently contributed to the inquiry on the Digital Services Act and the New Competition Tool. In our input, we expressed the view of booksellers on these important topics. The EU legislation being drafted through these will significantly shape the role and position of large online platforms acting as gatekeepers to the digital marketplaces, as well as help regulate competition risks and concerns.

 

Read EIBF's full contribution below. 

The European Union Prize for Literature 2020 Ceremony goes online

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The EUPL 2020 ceremony to be help online later in the year due to health risk connected to the Coronavirus pandemic

 

The Consortium comprised of the European Writers’ Council (EWC), the Federation of European Publishers (FEP) and the European and International Booksellers Federation (EIBF), in charge of running the European Union Prize for Literature (EUPL), has decided – together with the Creative Europe program – to change the EUPL 2020 award ceremony due to take place on 29 September in Brussels to an online event. We believe it is the right course of action to protect and safeguard the health and safety of our 2020 laureates and all attendees of the event.

 

The digital ceremony of the EUPL 2020 will be held later this year and will be an occasion to celebrate and promote our 13 laureates of the year. Before then, we are happy to offer our audiences an opportunity to meet the works of our 2020 laureates through the EUPL 2020 Anthology! This anthology, featuring excerpts from the winning books of the year in both original versions and English translations, will be freely available on the EUPL website from 29 September. Physical copies will also be possible to order through the Consortium. In addition, we recommend browsing the EUPL website to discover our exceptional laureates and their works and to get in the mood for the equally special online ceremony.

 

Finally, we are happy to announce that our 2020 laureates will participate at the Frankfurt Book Fair’s 2020 digital programme on 17 October, during the BookFest Digital online broadcast. This will enable our winning authors and their works to gain the international exposure they very much deserve.

 

Read the full statement here

Towards a greener book sector

Sustainability initiatives are crucial for long term development of the book sector  

 

Our environment is under threat and urgent action is needed to help prevent further decline. Supporting the sustainable agenda is high on the priority list for many countries, businesses and individuals, but knowing where to start with making your business more environmentally friendly can be quite daunting. However, even small changes can have positive knock-on effects, and ensure we are moving in the right direction long-term. 

We are spotlighting the sustainable agenda and various activities businesses across the book industry, and elsewhere, can help support to further promote the green agenda.

 

How to improve the environmental impact of your business? 

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Discover our full EIBF sustainability guide by browsing through the first edition of our EIBF Insights newsletter, which includes a spotlight on green bookselling. 

Browse through our social media gallery, which includes over 10 different tips and tricks businesses can implement to improve their sustainability. 

 

Re-watch our conference during the Frankfurt Book Fair 2020

 

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On Tuesday, 13 October 2020, during the Frankfurt Book Fair, we convened a panel of experts from across the book sector to explore options on how to make the book chain more environmentally friendly. Booksellers, publishers, and wholesalers discussed opportunities and main challenges in making the book chain more environmentally friendly, with the aim to boost knowledge exchange. 

Our panel highlighted sustainability initiatives and approaches that have already been launched, and explored how these can be scaled up across the sector. We aimed to present perspectives from across the book chain on one hand, and to showcase how different European countries are driving forward the sustainability agenda – hoping that by sharing those examples and learnings, we can support the implementation of these initiatives across the board.

Watch the panel on our YouTube channel here.

Get to know the speakers 

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Meryl Halls
Managing Director at the Booksellers Association of the United Kingdom & Ireland

Meryl Halls has been the Managing Director of the Booksellers Association since April 2018. Her career at the Booksellers Association began with event and conference management. She later became Head of Membership Services, responsible for establishing programmes and campaigns, including the Independent Booksellers Forum, Independent Bookshop Week, the Books Are My Bag campaign, the Children’s and Christian Bookselling Groups, Irish and Scottish initiatives and other BA events. She is Vice Chair of the Independent Retailers Confederation, Policy Board Member of the British Retail Consortium, Executive Committee member of the European & International Booksellers Federation and a Trustee of World Book Day.

 

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Maria Edsman
Chief Executive Officer at Bokhandelsgruppen (Sweden)

Maria Edsman has been the CEO of Bokhandelsgruppen, which consists of the largest book retailer in Sweden, Akademibokhandeln, and the online bookstore Bokus, since April 2018. Previously she was the Sales Director for Akademibokhandeln, and the CEO of two fashion retail chains, Polarn O. Pyret for childrens’ clothes and Brothers for men’s fashion. Her earlier background includes senior positions in the fields of marketing, assortment and sales in consumer goods companies, as well as management consultancy for McKinsey & Co.

 

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Neil Springall 
Head of Operations at Penguin Random House (UK)

Neil Springall has extensive experience in delivering operational and site improvements to support environmentally friendly initiatives. He drove a plan to reduce plastic use at Penguin Random House. In the publishing sector, plastic is predominantly used for shrink wrapping and carton filling for protecting books. Since the launch of the project, PRH already reduced their single use plastic wrapping by 47%, and are aiming to increase this to 60% soon.

 

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Mathijs Suidman
Commercial Director of Media Distribution at the Centraal Boekhuis (Netherlands)

Mathijs Suidman is responsible for strategy, product management and sales of Centraal Boekhuis’ (CB) media distribution business (both digital and printed media). CB is the leading service provider in book distribution in the Netherlands and Belgium. For publishers, CB is their entry into the (online) retail markets, while for retailers (both offline and online), CB is the provider of the broadest assortment of Dutch-language books, general, as well as educational or scientific books, and foreign-language books.

 

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Frédérique Massot 
President of the Committee for Sustainable Development at SLF (France)

Frédérique Massot is the owner of the La Rose des vents bookshop, based in Dreux in France. In July 2010, the bookshop was awarded the LIR (Independent Reference Bookstore) label by the French Ministry of Culture. The bookshop frequently organizes events and meetings with the authors, as well as readings, activities for children and other exhibitions. Through her role as a Board Member at the Syndicat de la Librairie Française – SLF (the French Independent Booksellers Association), Frédérique is chairing the association’s committee for sustainable development and through that she is very engaged with the activities to support green bookselling. 

Culture and creative industry calls for support for InvestEU

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As the EU’s flagship investment programme InvestEU faces severe cuts, 26 organisations from the cultural and creative sector urge the EU to ensure cultural and creative businesses will benefit from appropriate level of support

 

 

Dear Commissioner Breton, Dear Commissioner Gentiloni,
  
We are writing regarding InvestEU 2021-2027   
  
As organisations from the cultural and creative sector, we are very concerned that the proposed severe cuts to the EU’s flagship investment programme could have a dramatic impact on the ability of Europe’s cultural and creative businesses to access much needed affordable debt and equity financing.   
  
With this letter, we urge the EU to ensure that the cultural and creative sector will benefit from an appropriate level of support via InvestEU

The European Parliament recently called for 2% of the Recovery and Resilience Facility to be earmarked for the cultural and creative sector. In the same vein, a set percentage of the future InvestEU fund should be earmarked for the sector. At the very least, the budget allocated for the sector should match the budget of the existing Cultural and Creative Sector Guarantee Facility (CCS GF). 
  
The CCS GF, which was launched in 2016 and is managed by the European Investment Fund, is a very successful instrument. It is in high demand from the sector and has a demonstrated leverage effect of public resources. Its initial budget has already been more than doubled (to €250m today). 
  
As the CCS GF is being moved out of Creative Europe, InvestEU is meant to continue facilitating access to finance for cultural and creative businesses, especially via its SME policy window. As part of the EU’s response to the Covid crisis, InvestEU is also supposed to “provide crucial support to companies in the recovery phase (…)”.

Cultural and creative businesses have important investment needs. It is now well established that culture and creativity are among Europe’s strongest assets, accounting for 4,4% of EU GDP and 12 million jobs. But these sectors remain structurally underfinanced. The financing gap for creative SMEs across Europe is estimated at between €8bn and €13bn by the European Commission.  
 
Access to affordable debt and equity financing was already needed before the pandemic, and it is even more essential today as the cultural and creative sector is one of the hardest hit by the Covid crisis.

For these reasons, we call on the EU to preserve this innovative way of generating investment for cultural and creative businesses by ensuring that a suitable budget is earmarked for our industry in the InvestEU fund. 

 Yours sincerely, 

The signatories:

AER – Association of European Radios 
Animation Europe 
Culture Action Europe
CEDC – European Coalitions for Cultural Diversity 
CEPI – European Audiovisual Production 
CEPIC – Centre of the Picture Industry 
EFA – European Festivals Association 
EGDF - European Games Developer Federation 
EIBF – European and International Booksellers Federation 
EMC – European Music Council 
EMEE – European Music Exporters Exchange  
Eurocinema 
ETC - European Theatre Convention
FEP – Federation of European Publishers 
FIAD – The International Federation of Film Distributors’ Associations 
FIAPF – International Federation of Film Producers’ Associations 
GESAC – European Grouping of Societies of Authors and Composers 
ICMP – The Global Voice of Music Publishing 
IFTA – Independent Film and Television Alliance
IVF – International Video Federation
IMPALA – The Independent Music Companies Association 
IMPF – The Independent Music Publishers International Forum  
LiveDMA – European network for live music venues, clubs & festivals 
Liveurope – The live music platform for new European talent 
Pearle* – Live Performance Europe 
UNIC – International Union of Cinemas


 

A decisive first step towards fair competition in the digital world

The European and International Booksellers’ Federation (EIBF) welcomes and celebrates yesterday’s positive vote and approval of several reports on the upcoming Digital Services Act (DSA) at the European Parliament’s plenary session.

Over the last months, we have closely monitored the reports on the DSA across several parliamentary committees covering different aspects of the file. In doing so, we have also held conversations and exchanged views with Members of European Parliament (MEPs) on the legislative file’s scope, content and its crucial relevance for the bookselling sector. 

Of particular relevance is MEP Alex Agius Saliba’s report from the Internal Market and Consumer Protection (IMCO) committee, which calls for stricter rules and obligations for large online platforms with a gatekeeper role, increasing interoperability and stricter measures to prevent the sale of illegal and counterfeit goods on online marketplaces, among other important issues that concern booksellers.

These are priorities that we, at EIBF, have been vocal about and have advocated for many years. Yesterday’s adoption marks a stepping stone and positive step in the right direction to ensure further support for European SMEs and holding large corporations accountable in the EU. We consider this file as major cornerstone of the European Commission’s priority to make a “Europe fit for the digital age”, as well as a unique opportunity to level the digital playing field.   

We now await 2 December 2020 as a key date for the European Commission’s announcement of the Digital Services Act and the Digital Market Act, a parallel legislative package that will specifically target large digital gatekeepers to be defined by objective criteria, setting out a clear list of ‘do’s and don’ts’ in full compliance with international rules, as well as providing for a market investigation framework to address digital markets that may be prone to market failure and or to new gatekeepers arising.

Following the announcement at the end of this year, we will continue to monitor the developments of the package in the negotiations between the European Parliament and the European Council throughout 2021.