The Bulgarian Book Association (BBA) is the only organization of book publishers, book distributors and book agents in the country. It is a non-profit organization in private favour, established in 1994. The Association has more than 100 members, who are responsible for over 90 % of book publishing in Bulgaria. The BBA activities are aimed at sustainable development of the national book publishing in compliance with the European practices and standards, and for promoting reading as a crucial precondition for person’s spiritual development. In 2006 BBA designed the national program “Reading Bulgaria” and the “Strategy for sustainable development of the national book market”.
